The Budapest Garden Expo 2026 is a highly influential annual horticulture and outdoor living event in Hungary and Central and Eastern Europe. Held every spring in Budapest, it serves as a core platform connecting global horticulture practitioners, traders and designers.

Taking place from March 20 to 22, 2026 at the Papp László csarnok (Papp László Arena) in Budapest, the expo focuses on the entire industrial chain of horticulture and outdoor living, covering garden landscaping, outdoor furniture, landscape design, courtyard facilities and supporting services. Centered on B2B trade, it features professional negotiation areas and immersive exhibition zones, attracting professional buyers, designers and distributors from Central and Eastern European and neighboring countries such as Hungary, Romania and Serbia.

As a key gateway to expanding the horticulture market in Central and Eastern Europe, the expo showcases the world's latest products, technologies and design trends. It provides exhibitors with a professional venue for brand promotion, business matchmaking and industry exchanges, helping enterprises establish a presence in the horticulture and outdoor living industry in Central and Eastern Europe.

During the exhibition, Ruler Exhibition was responsible for the one-stop service of booth design and construction for DELUSSO.

The booth design centers on the creative concept of Lightweight & Sustainable · Scenario-based Experience, which aligns closely with the expo theme of Outdoor Living & Horticultural Aesthetics at the Budapest Garden Expo, while upholding an eco-friendly exhibition philosophy.

Featuring the brand’s signature off-white and warm gold as the main color palette, the booth establishes a minimalist and sophisticated visual tone. It not only highlights DELUSSO’s light-luxury brand character but also blends harmoniously with the natural atmosphere of outdoor gardens. Adopting an open, transparent display layout plus immersive scenes as the core design concept, the colorful leisure chairs are presented through layered arrangement and real-scene restoration, allowing visitors to intuitively experience how the products perform in actual outdoor and home environments.

By integrating digital interaction and natural greenery elements, the space creates a three-in-one function of product display, business negotiation and brand experience. This setup not only satisfies B2B commercial needs but also matches the leisure nature of the horticultural exhibition, strengthening the brand’s professional image in the Central and Eastern European market.

The design strictly follows the concept of circular economy. The main structure is built with recyclable aluminum profiles, paired with the Ruler-series SEG light box system. Aluminum profiles feature high strength, light weight and repeated disassembly without on-site welding or cutting, enabling fast booth construction and multiple reuse, thus significantly reducing material waste and carbon emissions. The SEG light boxes adopt a soft film and aluminum frame structure, allowing replaceable graphics and reusable main bodies, balancing visual impact and environmental performance. This fully meets international exhibition standards for green construction and conveys the brand’s commitment to sustainable development.

With the brand logo as the visual core, brand identity is repeatedly emphasized at key locations including the ceiling, main backdrop wall and reception counter, forming a unified brand visual system. Taking garden living as the scene anchor, immersive displays of green landscaping, outdoor scene graphics and leisure chairs enable visitors to naturally perceive how DELUSSO products fit into outdoor lifestyles, enhancing product memorability. Following the principle of optimal visitor flow, an unobstructed and open layout ensures smooth browsing of the full product range, while ample negotiation areas are reserved for efficient business matchmaking.

On the basis of fulfilling core functions such as product display, business negotiation and brand promotion, the booth space achieves an ideal balance of aesthetic quality and practical functionality through clean lines, premium color matching and transparent structures. It meets the aesthetic standards of international exhibitions and caters to consumer preferences in Central and Eastern Europe.

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Materials Specification

• Main Structure: Constructed with multi-recyclable aluminum profiles, featuring lightweight, high strength and repeated disassembly for green construction and reuse.

• Visual System: Equipped with Ruler-series SEG light boxes, with flexible replaceable soft film graphics and recyclable light box bodies, combining visual effect and eco-friendliness.

• Auxiliary Materials: Paired with eco-friendly green plants and recyclable soft decorations, fully implementing the sustainable exhibition concept in line with international environmental requirements.

The design renderings are as follows:

    Length: 9M  Width: 8M  Height: 3M;    Main material: SEG light box&aluminum profile fabric stretch system;

As-built completion drawing

Shenzhen Ruler Exhibition Co., Ltd. is a professional service organization dedicated to the design, planning, production, and construction of exhibition activities both domestically and internationally. The company was established in 2013 with a registered capital of 10 million RMB; After 13 years of industry experience accumulation, the company has an experienced team in exhibition design and construction, providing professional and meticulous one-stop services to thousands of exhibitors with a rigorous work attitude from early planning and design, production and construction, on-site maintenance to exhibition dismantling.

Ruler Exhibition adheres to the service tenet of "hard work, pragmatic innovation, integrity and win-win", and insists on the goal of "building a world-class exhibition solution supplier"; A global service network has been formed, with "Hong Kong, Macao, Taiwan", "Pearl River Delta", and "Yangtze River Delta" as the main areas, supplemented by North America, Europe, the Middle East, Southeast Asia, and other regions. We have subsidiaries in Hong Kong and Thailand, as well as production factories and strategic partners in first tier cities in China, as well as in the United States, Europe, Southeast Asia, and other regions. With professional design skills, rich production experience, and honest professional ethics, we have provided acclaimed services to hundreds of clients in various fields. We have mainly served in the fields of IT, electronics, communication, printing, energy, finance, real estate, and medicine. Our designed and built exhibitions include the Hong Kong Electronics Show, Lighting Show, Gift Show, Beijing Financial Show, and CES in the United States LFI、 Medical Equipment Exhibition, Guangzhou Lighting Exhibition, Shenzhen Gift Exhibition, Shenzhen Home Textile Exhibition, High Tech Fair, as well as various domestic and international technology information summits and forums. Our main clients include: Intel, DJI, Qualcomm, Yutong Group, Excellent Real Estate, Skyworth Digital, Sunlight Lighting, Weibu, Mulinson, STMicroelectronics, and many other globally renowned listed companies, renowned both domestically and internationally.