The 2025 Summer Fancy Food Show in New York, USA, will be held at the Jacob K. Javits Convention Center in New York from June 29 to July 1.Hosted by Specialty Food Association, Inc., this exhibition is the largest and most authoritative specialty food exhibition in North America. With an exhibition area of 38,000 square meters, this year's event has attracted 1,500 exhibitors from 56 countries and regions, and the number of visitors is expected to reach 55,000.During the exhibition, exhibitors will display more than 80,000 kinds of specialty foods, including sweets, cheese, coffee, snacks, seasonings, etc. The first SFA Awards Gala and Retail Tours were also held on site.This exhibition provides professionals in the food and beverage industry with an opportunity to learn about the latest technologies, products and services, and also builds a platform for them to communicate and establish connections. 

After Ruler Exhibition was fortunate enough to undertake the production task for this exhibition, the team immediately devoted themselves wholeheartedly to the intense preparations.

The Country of Georgia Pavilion made a stunning appearance with a 144-square-meter uniformly planned exhibition area, gathering 13 local high-quality brands to participate jointly, and has become a "flagship window" for Caucasian flavors to enter the North American market.The booth adopts a highly recognizable modular wooden structure design as a whole. The "Country of Georgia" brand lightbox running through the entire area on the top is eye-catching. Natural patterns and fresh wood colors are cleverly integrated into the product display, jointly creating an immersive experience space that combines natural texture, a pure atmosphere, and friendly interaction, allowing the unique food culture and product charm of the Caucasus to be perfectly presented.

The design renderings are as follows:

Let us follow the light and shadow of the camera and review the entire intense yet wonderful production process together.

Create construction drawings

On-site completion drawing

 Georgia: The Pearl of the Caucasus Georgia is located in the South Caucasus region, with its capital in Tbilisi and Georgian as its official language.As a hub on the ancient Silk Road, Georgia boasts an 8,000-year history of winemaking, and its qvevri winemaking technique has been inscribed on the list of intangible cultural heritage. The country is rich in historical sites, among which the ancient city of Mtskheta and the Bagrati Cathedral are UNESCO World Heritage Sites. Georgia features diverse natural landscapes, ranging from the Black Sea coast to the snow-capped mountains and glaciers of the Caucasus. Mount Kazbek and the Old Town of Tbilisi are popular tourist attractions. Its agriculture is dominated by wine, hazelnuts, and citrus fruits. In recent years, the tourism and information technology industries have developed rapidly. The warm folk customs and distinctive cuisine (such as khachapuri, cheese bread) are uniquely charming.

Georgia's Products (Georgia's Natural Organic Beverages)

Shenzhen Ruler Exhibition Co., Ltd. is a professional service organization dedicated to the design, planning, production, and construction of exhibition activities both domestically and internationally. The company was established in 2013 with a registered capital of 10 million RMB; After 11 years of industry experience accumulation, the company has an experienced team in exhibition design and construction, providing professional and meticulous one-stop services to thousands of exhibitors with a rigorous work attitude from early planning and design, production and construction, on-site maintenance to exhibition dismantling.

Ruler Exhibition adheres to the service tenet of "hard work, pragmatic innovation, integrity and win-win", and insists on the goal of "building a world-class exhibition solution supplier"; A global service network has been formed, with "Hong Kong, Macao, Taiwan", "Pearl River Delta", and "Yangtze River Delta" as the main areas, supplemented by North America, Europe, the Middle East, Southeast Asia, and other regions. We have subsidiaries in Hong Kong and Thailand, as well as production factories and strategic partners in first tier cities in China, as well as in the United States, Europe, Southeast Asia, and other regions. With professional design skills, rich production experience, and honest professional ethics, we have provided acclaimed services to hundreds of clients in various fields. We have mainly served in the fields of IT, electronics, communication, printing, energy, finance, real estate, and medicine. Our designed and built exhibitions include the Hong Kong Electronics Show, Lighting Show, Gift Show, Beijing Financial Show, and CES in the United States LFI、 Medical Equipment Exhibition, Guangzhou Lighting Exhibition, Shenzhen Gift Exhibition, Shenzhen Home Textile Exhibition, High Tech Fair, as well as various domestic and international technology information summits and forums. Our main clients include: Intel, DJI, Qualcomm, Yutong Group, Excellent Real Estate, Skyworth Digital, Sunlight Lighting, Weibu, Mulinson, STMicroelectronics, and many other globally renowned listed companies, renowned both domestically and internationally.