As a highly influential HO.RE.CA event in the Western Balkans, HORECA FAIR MNE 2026 was grandly held in Podgorica, the capital of Montenegro, from March 10 to 11. As the most prominent professional exhibition for hotels, restaurants, cafes and leisure services in Montenegro and the surrounding Balkan countries, it serves not only as a key platform for regional industry professionals to follow trends and access cutting-edge technologies, but also as a vital business hub connecting the high-end tourism and catering markets of Southeast Europe.

Supported by Montenegro’s booming tourism industry, the exhibition fully covers the needs of hotels, restaurants, cafes, resorts and other related sectors. Exhibits include kitchen equipment and utensils, hotel room supplies, cleaning and security systems, baking equipment, banquet solutions, catering furniture, lighting and audio systems, digital management systems, and more, providing one-stop procurement and cooperation channels for professional buyers.

Focused on B2B business, the fair features dedicated negotiation areas and industry exchange sessions, attracting hotel investors, catering operators, procurement managers and distributors from Montenegro, Serbia, Croatia, Bosnia and Herzegovina, and other Western Balkan countries, building an efficient bridge for exhibitors to access the local and regional markets.

Compared with other regional exhibitions, HORECA FAIR MNE places a stronger focus on high-end leisure formats in the Mediterranean and Balkan regions, precisely targeting resort hotels, fine-dining restaurants and specialty cafes. It is an ideal choice for brands to expand into the Southeast European tourism and catering market and enhance regional influence.

Continuing the professional and efficient concept of previous editions, the 2026 edition covers an exhibition area of over 3,000 square meters, bringing together dozens of outstanding domestic and international exhibitors. It is expected to attract more than 5,000 professional visitors, injecting new vitality and opportunities into the Western Balkans hospitality industry.

During the exhibition, Ruler Exhibition provided one-stop booth design and construction services for DELUSSO.

The booth design continued the brand’s core philosophy of Minimalist Texture & Sustainable Aesthetics, matching the hospitality and catering industry positioning of HORECA FAIR MNE, and conveying the brand’s elegant, modern and eco-friendly values.

Product‑Centric Design

The clean and transparent space highlights the color and shape of the seating products, making the furniture itself the visual focus, and directly demonstrating DELUSSO’s application value in casual catering scenarios.

Sustainability & Environmental Protection

We adopted the same eco-friendly aluminum profiles and SEG light box materials as the previous exhibition. These reusable green construction materials practice the concept of green exhibitions, reduce resource consumption, and reflect the brand’s social responsibility and long‑termism.

Elegant Atmosphere Creation

The color scheme of off‑white and warm gold is soft and sophisticated. Paired with simple lighting and display, it creates a comfortable and elegant negotiation atmosphere, echoing the leisure quality of hotel and catering spaces.

The booth adopted an open two‑sided transparent layout, efficiently integrating three functional zones within a compact 30㎡ space, with smooth circulation and visitor‑friendly experience:

• A hanging light box and brand logo on the main background wall strengthen DELUSSO’s brand identity and form a striking visual memory at the exhibition.

• Scene posters on the side walls visually show the application of seating in outdoor catering and leisure spaces, delivering a strong sense of usage scenarios.

Layered display + scenario‑based arrangement:

• Classic seating models are displayed on wall racks at the upper level.

• Best‑selling and creative models are placed on platforms and the floor at the lower level.

  The staggered layout enriches visual layers.

A leisure experience area in the central zone allows visitors to personally experience the comfort and matching effect of the seats, enhancing interaction.

A small reception counter on the left supports check‑in and consultation services, with high visibility without blocking product displays.

The open negotiation area is integrated into the product display zone, enabling sales staff to communicate with clients around exhibits and improve conversion efficiency.

Eco‑friendly aluminum profiles

Used as the main booth structure, they are lightweight, sturdy and durable, allowing repeated assembly and reuse across multiple exhibitions, avoiding waste from traditional one‑time construction materials and aligning with green exhibition trends.

SEG light boxes

Using frameless soft light box technology, graphics can be easily replaced while the frame is reusable for a long time. This ensures consistent brand visual identity while reducing material costs and environmental impact for future exhibitions.

The design renderings are as follows:

    Length: 6M    Width: 5M    Height: 3M;     Main material: Portable Lighted Display Stand;

Shenzhen Ruler Exhibition Co., Ltd. is a professional service organization dedicated to the design, planning, production, and construction of exhibition activities both domestically and internationally. The company was established in 2013 with a registered capital of 10 million RMB; After 13 years of industry experience accumulation, the company has an experienced team in exhibition design and construction, providing professional and meticulous one-stop services to thousands of exhibitors with a rigorous work attitude from early planning and design, production and construction, on-site maintenance to exhibition dismantling.

Ruler Exhibition adheres to the service tenet of "hard work, pragmatic innovation, integrity and win-win", and insists on the goal of "building a world-class exhibition solution supplier"; A global service network has been formed, with "Hong Kong, Macao, Taiwan", "Pearl River Delta", and "Yangtze River Delta" as the main areas, supplemented by North America, Europe, the Middle East, Southeast Asia, and other regions. We have subsidiaries in Hong Kong and Thailand, as well as production factories and strategic partners in first tier cities in China, as well as in the United States, Europe, Southeast Asia, and other regions. With professional design skills, rich production experience, and honest professional ethics, we have provided acclaimed services to hundreds of clients in various fields. We have mainly served in the fields of IT, electronics, communication, printing, energy, finance, real estate, and medicine. Our designed and built exhibitions include the Hong Kong Electronics Show, Lighting Show, Gift Show, Beijing Financial Show, and CES in the United States LFI、 Medical Equipment Exhibition, Guangzhou Lighting Exhibition, Shenzhen Gift Exhibition, Shenzhen Home Textile Exhibition, High Tech Fair, as well as various domestic and international technology information summits and forums. Our main clients include: Intel, DJI, Qualcomm, Yutong Group, Excellent Real Estate, Skyworth Digital, Sunlight Lighting, Weibu, Mulinson, STMicroelectronics, and many other globally renowned listed companies, renowned both domestically and internationally.